Backes & Strauss wish to explore the Chinese Market to expand and build their current business. As a result, an exciting opportunity has risen for a Business Developer and Marketing Consultant.
- To build and develop business relationships with prospective clients
- Be able to assess the objectives and requirements of High End Luxury Goods particularly in the Chinese Market
- Will have to undertake market research with the help of a Chinese Public Relations and Media platform to identify High Net Worth Individuals and prospective clients
- Be able to clearly communicate the history and heritage of the brand to prospective clients
- Would have to interact with clients to discuss their requirements and analyse information to help the client identity the product they require
- Will be required to work with the design team to commission for bespoke pieces from the clients
- Have to produce literature and compile promotional material to explain the collection and bespoke capabilities of the brand to prospective clients in particular High Net Worth Chinese Clients
- To build a strategy to develop the Brand’s presence in the Chinese market through marketing campaigns, promotional events and social media
- A prospective employee should have a Bachelors Degree in the relevant field of business development/management or marketing
- Should posses clear communication and business development skills
- Previous experience in Marketing and Brand Development is desirable
- Fluency in Chinese to work in the Chinese Market is essential
- Possess knowledge of the Brand and have the ability to interact with High Net Worth Individuals
- Previous experience in handling luxury goods especially in China is desirable
- Be able to connect with Marketing and Public Relations platforms to produce positive results for Business Development