设计师墨镜品牌Linda Farrow招聘:社交媒体主管

2016年09月24日 IDEABOXES



坐标:伦敦
公司:Linda Farrow
职位:Social Media Executive
性质:Permanent, Full-time
截止日期:03/10/2016
申请方式:Please send your CV and advise on your salary expectations to [email protected]


Job Description

We are looking for a Social Media Executive to join our Marketing team in our Central London office.  You must be fluent in written and spoken Mandarin and English.

 

The prime objective is to strategize, plan, develop, execute and analyse content across all Linda Farrow platforms. The successful candidate will be responsible to for implementing Wiebo and WeChat and therefore isrequired to be fluent in written and spoken Mandarin.

 

Working closely with the PR and marketing team, this role will suit someone who is looking for an exciting growth opportunity in a fast-paced environment and is looking to make an impact.


Responsibilities Include

-   Identify and implement growth strategies and engagement tactics to build high-integrity relationships and foster brand advocacy

-   Execute social strategies and campaigns across all active social media and networking platforms

-   Ownership of the social calendar: Brief visual content to Graphics, write all copy, ensure SM posting schedule is complete, and assets saved to the system, two weeks in advance of posting date

-   Ensure SM posting schedule is cohesive with Marketing and Ecom activity

-   Research channel appropriate content on an on-going basis and present to Art and Marketing Directors

-   The quality and design of proposals should be thoughtful, well-crafted and uphold the high standards of Linda Farrow

-   Ensure consistency in written copy and tone of voice

-   Demonstrate strong attention to detail – proof reading all messages pre posting

-   Preparation of monthly analysis monitoring LF channels as well as competitor

-   Evaluate the overall success of social media activity, reporting back to management and using these insights to generate learnings for future campaigns

-   Capture the attention and encourage positive interaction from the community

-   Engaging with them, acknowledging support and answering questions – either directly or via customer service

-   Cultivate revenue stream on appropriate channels i.e. Weibo and WeChat

-   Manage Linda Farrow social aggregators - become a power user who is able to train others within the team


People Specification

-   Fluent in Mandarin and English – written and verbal

-   Degree educated

-   Has a flexible approach and is aware that social media is not a 9-5 world

-   Used to a fast paced work environment and the ability to adapt to last minute requests

-   Detail orientated with strong organization and analytical skills

-   Excellent communicator with the ability to work across multiple teams

-   Keen interest in fashion, design, social networks and emerging technologies

-   Understanding of who the key influencers are in the fashion space and how to engage them


Further Information

Deadline for applications will be Monday 03 October at 10am.  Late applications may not be considered.

 

We are fortunate to receive a large amount of applications, as a result, we will only be able to respond to successful candidates.

 

If you are interested in this role - you must send your CV and advise on your salary expectations to [email protected]



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